Imagine that you are shopping and are looking at some items you may want to buy. You then see a review snippet of someone’s experience using that product and how it works for them.
It starts making sense in your head.
Instantly, you start getting ideas on how you can use it for yourself.
That moment right there becomes the trigger point that makes you say “You know what, I need this and am going to buy this right now”.
This little review snippet on the product page does exactly the same thing. It tells your customers the benefit this product would bring as mentioned by an existing customer.
Making it easy for your customers to decide that this product is RIGHT for them can result in better sales and happy customers.
Speaking of an easy fix, I do have to scroll down and spot the “Add to Cart” button among the boxes that look like buttons.
Re-organising the layout can improve the customer’s experience on your website even better.
From the existing layout to “clarity between the blocks”.
